Hi, I'm McKay

Starting and running a digital marketing agency can be quite the ride. I should know, I've participated in four different agencies; from a three man team to a 65+ person operation.

• Let me help you start right

I recently went through a working session with McKay on my one-person agency and it was very helpful. McKay has a knack for identifying gaps in your positioning, process, and brand that can bring clarity to the value you bring to the market.It was a great exercise to talk through the aspects of my offering that are unique, and how I can bring life to those and own them as productized services in my space. If you need help identifying ways to make your agency service stand out in the market, McKay is a great resource.

- Michael R

Two reasons to work with McKay:1. Clarifying your brand vocabulary2. Bringing order to your sales processesThese were not things I realized I needed, but after hearing McKay speak to their importance,
I decided to give his coaching a try.After just 4 total calls, my entire business has changed. No joke.I am more convinced of my product's value. I have more confidence to jump on sales calls.That alone is worth the cost.

- Drew C

Hard Systems Setup & Virtual Training

$35

Years of experience in client account management and operations condensed down into a lifetime access training course that walks you through the industry standard tools and Hard Systems I recommend to run your agency.

• Purchase

Trainings Included:

Asana (Project & Client Work Management)

Toggl (Time Tracking)

Google Workspace (Client Communication, Onboarding, Organization)

Account Management Best Practices

Hard Systems Review & Account Management Training

$295

This package includes two, hour-long sessions to review the systems and processes you’ve set up and hands-on client account management training.

• Schedule Now

You may have years of industry or agency experience, but running a successful agency or freelance business requires more than just great marketing service.Ensure the processes and operations for your business are in place, setting you up for success with your clients.

Deliverables Included:

Agency Foundations, Messaging, & Direction Consulting

$445

This package includes three, one-on-one, hour-long coaching calls with me to analyze your unique benefits and hone your direction/messaging.

• Schedule Now

Together, we will carefully craft your Brand Vocabulary, focus your offering, and create easily communicable packaged products and services (like what you’re reading now).Once your products and services are defined and packaged, I will work with you to perform an internal and market pricing analysis to ensure you’re properly compensated and maximize sales.You’ll be ready to face your market knowing exactly what you bring to the table and how to show it.

Deliverables Included: